OCEAN DESIGN Full List of Capabilities.
A Full Serving of FULL SERVICE.

Constantly exploring new disciplines and evolving existing offerings to best meet the client’s needs. Several key areas of expertise help enhance industry-leading creative, strategy and production capabilities.

The capabilities are digitally endless. Built to work smarter, faster, and more effectively. When you work with OCEAN DESIGN, you engage all capabilities and disciplines.

Capabilities

In a nice tidy list

At the core of all successful brands is a brand story backed by a solid marketing strategy and creative thinking. Making a huge difference in presenting your brand to your target audience.

Research | Insights | Measurement

Approach to research is simple: It must be insightful, actionable, easily communicated and measured. While interesting data is nice, actionable data is critical.


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    Primary & Secondary Market Research

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    Consumer/Customer Profiling

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    Focus Groups

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    Consumer Intercepts

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    Brand Awareness Studies



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    Online Surveys

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    Concept & Product Testing

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    Market Segmentation Analysis

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    Tracking/Measurement

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    Data Analysis & Reporting


Brand Development

What’s your brand? It’s not what you say about your company, it’s what your consumers say.


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    Brand Evaluation & Analysis

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    Nomenclature/Name Development

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    Brand & Corporate Identity

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    Logo Design

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    Brand Iconography

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    Brand Story



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    Brand Language

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    Brand Structure & Hierarchy

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    Property Branding Elements

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    Retail Package Development

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    Retail Branding

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    Brand Guidelines


Design & User Experience

As visual design and UX specialist work together to create elegant, useful, unique solutions to a wide variety of business challenges.


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    Visual Design

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    Collateral & Brochure Design

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    Point-of-Purchase Displays

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    Prototyping

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    UX Pattern Libraries

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    Wireframing

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    Interface Design



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    Motion Graphics and Video

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    Style Guides

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    Business Card & Stationary

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    Packaging Design

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    A/B and Multivariate Testing

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    Platform Design

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    Print Production


Web & Mobile

Technologists are platform agnostic who aren’t afraid to find the best solutions for every business need. Whether it’s building a mobile application, a content-rich responsive website or an internal employee network, building work for scale, performance, and longevity.


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    Website Design & Development

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    Website Management

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    Web Applications

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    Responsive Web Design

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    eCommerce Soultions

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    Information Architecture

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    User Experience Design (UX)



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    Mobile Website Design

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    Technical Consulting

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    App Design and Development

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    Usability Testing

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    Web Hosting

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    Content Management Systems (CMS)

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    Web Analytics and Reporting


Advertising

Today, digital marketing needs to lead—not follow—your overall marketing efforts. Offering the full spectrum of digital marketing services, each of which are tailored to meet your business needs. The approach is research-driven, centered on your target audience and your marketing objectives.


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    Creative Development

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    Copywriting

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    Print: Magazine, Newspaper

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    Digital & Social Media Marketing

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    Email Marketing

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    Search Engine Optimization



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    Online Ad Campaigns

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    Direct Response

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    Multimedia Displays

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    Experiential Marketing

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    Ambient Advertising Design & Execution

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    Pay-Per-Click Marketing


Strategy

Immersing in the lives of your brand’s potential users, uncovering their motivations and needs. Armed with these game-changing insights, shaping strategies with the power to radically shift behavior.


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    Brand & Business Strategy

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    Market Growth Strategy

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    Marketing & Communications Planning

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    Search Engine Marketing Strategy (SEO & SEM)

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    Audience Segmentation & Targeting

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    Cross-Channel Marketing

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    Competitive Audit

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    Product Strategy



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    Strategic Consulting

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    Change Management

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    Multicultural Marketing Strategy

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    Strategic Consultation

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    CRM Strategy

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    Mobile Strategy

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    Social Media Strategy

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    Trendspotting


Social Media

Engaging communities by delivering insight-driven content in an irresistible voice. Through methodical measurement and iteration, turning audiences into advocates.


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    Competitive Analysis

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    Integrated Social Media Campaigns

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    Strategic Ideas, Planning and Presentation

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    Content Creation

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    Community Management



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    Guerrilla User Research

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    Social Presence Audit

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    Goal Setting and Success Metrics

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    Paid Social

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    Social Analytics